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Jim O'Dea

Co-founder of Terra Housing. Involved in the housing and community sector for over four decades.


  • Former Chairman of BC Housing

  • President of the Provincial Rental Housing Corporation

  • Director of the Homeowner Protection Office

  • Manager of Housing Programs and Operating Agreements at Canada Mortgage Housing Corporation (CMHC).


Luke Harrison

Experienced leader in modular manufacturing and real estate development with MBA from UBC. Is currently CEO at Catalyst Development.

His previous roles include:

  • Vice President, Horizon North Manufacturing

  • CEO, City Of Vancouver (Affordable Housing)

  • Real Estate Development Manager, Translink

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Craig Mitchell

Craig Mitchell is an experienced modular building professional. A graduate of both University of British Columbia (UBC) and of the British Columbia Institute of Technology (BCIT), he has been in the construction industry for almost 30 years, with the past 24 years devoted to the modular building sector.


His previous roles include managing a sales and rental team for British Columbia’s largest modular fleet owner and starting a greenfield operation in a new market for a US-based business venturing into the Canadian modular sector.


For the past 10 years, he has been a key member of several senior management teams and most recently was one of the leaders who led the strategic transformation from an existing industrial-focused modular business into a Permanent Modular Construction leader.


In his role as Director of Innovative Solutions, he successfully developed strategic plans and export strategies, formed key alliances with strategic partners, and led all major contract negotiations on projects up to $200M. In addition, he led the development of the company mission statement which contributed to successfully focusing on key market segments within the permanent modular building industry.


He was also part of the team that delivered the first modular multi-family passive house in Canada. Over the past decade, he has developed a passion for environmental sustainability in construction and welcomes any conversation that furthers the interest in utilizing modular in the green building field.


He continues to give his time in supporting the modular building and construction industries by being an active board member and Treasurer of the Vancouver Regional Construction Association (VRCA) and the Modular Building Institute (Board Member 2017-2020, and Volunteer of the Year in 2020).


When not thinking about modular construction, you will find him pursuing his other passion in trail running and training for his next ultra-marathon. He currently lives in the seaside community of Horseshoe Bay just outside Vancouver, Canada with his wife and four teenagers.

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Lee Ann Keple

Over 25 years experience transforming the industry status quo in industry, government and non-profit organizations.

Lee Keple, MBA, has more than 25 years of experience as a management consultant and executive mentor in a wide variety of industry, government and not-for-profit organizations. They have a history of transforming industry status quos and helping people exceed their professional goals. They have extensive experience building high-potential work teams and empowering organizations to succeed.

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